_frooti-commercial.jpg "Frooti Commercial from choi ready khan Video Screenshot Preview")
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⏲ Duration: 51 sec
✓ Published: 24-Mar-2015
✓ Published: 24-Mar-2015
Description:
Frooti is one of India's oldest and most loved mango juice brands. For the first time in 30 years they were ready to unveil a new logo (Pentagram) and Frooti asked our team at Sagmeister & Walsh to design a visual language, concepts and strategy for a brand launch campaign across print, social, web, games, and a television commercial.we partnered with Special Guest's Aaron Duffy and director Marc Reisbig and Stoopid Buddy Stoodios for the commercial and brought this miniature world to life
Frooti is one of India's oldest and most loved mango juice brands. For the first time in 30 years they were ready to unveil a new logo (Pentagram) and Frooti asked our team at Sagmeister & Walsh to design a visual language, concepts and strategy for a brand launch campaign across print, social, web, games, and a television commercial.we partnered with Special Guest's Aaron Duffy and director Marc Reisbig and Stoopid Buddy Stoodios for the commercial and brought this miniature world to life
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